“Nelson Honda Testimonials”

Nothing communicates the strength of a company better than having your customers do the work for you. Clark Marketing Solutions shot a set of customer testimonials at the dealership, and then chose the cream of the crop to act as spokespersons for the company. Nelson Honda was able to use their customers’ own words to convey a variety of messages. (We also used these testimonials for web videos and for the client’s on hold phone…

“Used Cars”

Note how a license plate frame literally “frames” the client’s logo in the middle of the commercial. During one of our location shoots at the dealership, Clark Marketing Solutions shot the used car inventory using extreme close ups. We then edited together several shots in post production, which gives a visual sense of the large variety of inventory the dealership offers, while also keeping the dealership name front and center.

“Really Big Thing Sales Event”

When auto manufacturers roll out a sales event, we work to tie in all of the visual aspects of said event for the benefit of our dealership clients. That means going above and beyond simply incorporating the event logo; instead, we recreated the animation that was used in the manufacturer spots, and used them to our advantage in these dealership commercials. We should also mention that Clark Marketing Solutions earned two Communicator Awards for the…